Multi Screen Media (MSM) will telecast the Pepsi Indian Premier League (IPL) 2013 on its Hindi movie channel MAX and sports channel SIX.
On MAX the IPL will be in Standard Definition (SD), while a High Definition (HD) feed in English and a SD feed in Hindi will be available on SIX.
NP Singh, COO, Multi Screen Media, said, “With the simulcast of the Pepsi Indian Premier League 2013 on Max and Six, we aim to reach out to millions of more viewers spanning the nation.
“Through this simulcast, we hope to take the popularity of Pepsi IPL 2013 to the next level as we look forward to another exciting IPL season full of last ball finishes.”
The Pepsi Indian Premier League 2013, the sixth season of the IPL, will be played from 3 April to 26 May 2013.